Design Gráfico Maio 12, 2022

ARKITEK® Vinyl Catalog 2022

The ARKITEK brand is responsible for selling vinyl flooring solutions.

For the development of this catalog, a deep analysis of the competition was necessary and to bring the best solution for the ARKITEK brand. The colors and design of the logo were used as inspiration for the development of the catalogue.

For the content of the catalog, several tools were used, such as a photo shoot of the product, development of realistic 3D environments.

To distinguish the catalog from the competition, a varnish texture was used on the cover and back cover, representing a wood texture, to improve the feeling of touch.

Tarefa

The main difficulty was to represent the product in the catalog, equal to the physical product in terms of color and textures.

  • Estratégia

    Brand Strategy, Product Strategy

  • Cliente

    ARKITEK

  • Software

    3DSMAX, Illustrator, Photoshop

  • Tags

    Branding, graphic design

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You can interactively analyze the catalog in the example below.

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